Management Star: As Director of Business Development for Keyestone Group, Edwin Pun occupies many roles

Sitting in the plush Cotton Tree Drive Suite of The Murray, Hong Kong, Keyestone Group Director Edwin Pun discusses his passions, projects and more…

Management Star gafencu magazine people interview edwin pun keystone investment group

Tell us a little about your family background. 

I grew up in a very lively and close-knit family. I have five siblings, and we’re all extremely close. It was definitely a very noisy house growing up, but one that was full of love. My parents have always been extremely supportive of all of us, and allowed us to choose our own path without fail. 

For example, when I was a kid, I was first enrolled in a local school, but I couldn’t really fit into that system. While I wasn’t bullied or depressed or anything, I did struggle a little to find friends and I think my mindset was very different, so I really wanted to join an international school instead, one that would be more broad-minded and welcoming. When I approached my parents about it, they were fully accepting and allowed me to enrol at the Australian International School instead. 

Management Star gafencu magazine people interview edwin pun keystone investment group -1

And where did your path take you after that?

After graduating from high school, I then completed my undergraduate degree at George Washington University in the US, majoring in international business and finance. After that, I returned to Hong Kong with the aim of becoming a management consultant. I’d always wanted to join that industry, because I thought it was so cool. There’s a lot of exposure, every day is different, you get to deal with a variety of clients and projects… after college, I was ready to start solving big problems. 

Unfortunately, my graduation coincided with the global financial crisis and the job scene was quite bleak. That’s when I decided to join the family business, Keyestone Group, instead. It definitely wasn’t the career trajectory that I’d imagined for myself, but it was extremely rewarding, particularly given that I had to be very flexible and learn skills on the job. Be it understanding the materials used in construction, the approval process with the government, collaborating with designers… it was a seriously steep learning curve, and no one person could have taught me all the skills I needed, it all had to be acquired through experience. 

 

Did you ever return to your first love, management consulting?

Actually, yes. It did take some doing though. While I was already working at Keyestone, in the back of my mind, I still wanted to give management consulting a serious go. But when I talked to people in the industry, the feedback I got was that even though I had lots of experience in the construction industry, as an undergraduate degree holder without a specialisation like engineering or accounting, I would have to undertake further education. That’s when I decided to enroll at the University of Southern California to pursue an MBA degree. Once I had that qualification, I finally got into consulting. It was just for two years, but it really changed the way I viewed management. It was really valuable in furthering my career, because it taught me how to implement all the theoretical knowledge I’d acquired in the real world, be it driving change, implementing new systems, bringing new projects to fruition… it basically taught me lifelong skills in running a company. It really gave me a strong foundation that still serves me well as a Director of Keyestone Group.

 

From construction to design to development to internal admin… I wear a lot of hats”

 

 

What do you feel are the benefits of working in a family business, and how large an impact have your parents had on your life and career?

My father is pretty much one of the most hard-working people I know. It’s not uncommon for him to work on Saturdays, and even the occasional Sunday. My mum is also very diligent, but beyond that she knows how to work smartly. I really admire her, having juggled raising all of us while still maintaining a successful career all at the same time. I thinking having that kind of background, I always see them as the benchmark for perseverance, determination and business acumen. 

I actually rejoined Keyestone Group at the behest of my father. After being a management consultant for a couple of years, he was the one who said it was time to come back to the fold and take my place in the business. As I mentioned, we’re a very close family with very ingrained family values, so when he suggested my return, I felt it was my duty to do so, to continue the family legacy. Of course, simultaneously, I was very excited to undertake new projects and responsibilities as well. 

I think the luxury of working in a family business is that if I failed, I failed in a safe environment and there was always a support system to share that burden. Equally importantly, it gives me the freedom to raise new ideas without fear of judgment. 

Management Star gafencu magazine people interview edwin pun keystone investment group -2

So, as Keyestone Group’s Director of Business Development, what does your job entail exactly?

I oversee everything from construction to designs to a lot of business development, day-to-day operations, internal administration… I tend to wear a lot of hats, so it’s difficult to pinpoint just one or two things that come under my purview. It really depends on the phase of whatever phase a given project is at, and what exactly we’re working on at any given time. It’s quite a wide spectrum and I’m very involved in every aspect of what happens in the company. 

What is the most challenging aspect of your work, and what is the most rewarding?

I would say perhaps the most challenging aspect is continually encouraging originality and creativity from our employees while still maintaining a high standard of work. Constantly driving that kind of imagination and innovation as part of our corporate culture is difficult, particularly as Hong Kong’s work ethic is such that many follow a more by-the-book approach and are uncomfortable with raising new ideas or standing out too much. 

The most rewarding part of my job is definitely seeing a project completed. It’s always gratifying when, after years of hard work, you see your vision come to fruition. 

Management Star gafencu magazine people interview edwin pun keystone investment group -3

Are there any new projects on the horizon that you’re particularly excited for?

Actually, we are currently working on several developments, including some residential projects. A particularly exciting venture we’re currently involved with, though, is a mixed-use development that encompasses a theme park, a hotel, retail spaces as well as a portion for commercial sales. The theme park is due to open in 2024, and it’s something that’s really exciting for me personally, particularly because the calibre of the creative minds and designers that we’re bringing onboard are industry leaders who are at the top of their game. It wows me because it’s a very novel concept, one that I think will be something of a game changer. I can’t share its name just yet, but watch this space…

 

Finally, what’s at the top of your wish list?

This may sound silly, but I’d love to be able to enjoy family meals without discussing work. It’s kind of a hazard of running a family business, where my siblings, father and I always branch off to talk about current projects or upcoming meetings… It would be nice to enjoy dinners as just a regular family gathering sometimes!

 

Thank you.

 

Interview: Tenzing Thondup
Photos: Jack Law
Styling & Art Direction: Jhoshwa Ledesma
Hair: Steve@HAiR
Make-up: KeiKei Ng
Wardrobe: Salvatore Ferragamo, Brunello Cucinelli

Venue: The Murray, Hong Kong

 

 

Design Perspective: Candice Chan, Founder of J Candice Interior Architects, on the inspirations behind her award-winning interior designs

As the founder and creative director of J Candice Interior Architects, Candice Chan shares her unique views on Hong Kong’s interior design scene, the benefits of the female perspective and the trials and triumphs of balancing motherhood with a successful career… 

Design Perspective Candice Chan J Candice Interior Architects gafencu magazine people interview feature 1

Can you describe your journey to becoming an interior designer? 

I was pretty much born and raised in Hong Kong and spent my childhood until high school here. After graduating, I enrolled in New York’s Syracuse University, majoring in interior design. I then moved to New York City and worked for a mid-sized architectural firm which specialised in historical preservation work. I worked there for three years, and that was my first job as an interior designer. 

I still remember my first day there, when my advisor asked me to meet her at an old Broadway theatre in Manhattan. Everything was under scaffolding and we had to walk up a staircase to reach the top. Once there, I saw that we had reached the theatre’s ceiling, and there were all these artists doing restoration work on the crown modings and paintings… It was stunning to see all of that in action, and it made a big impression on me. 

Design Perspective Candice Chan J Candice Interior Architects gafencu magazine people interview feature - 5

Did you always know you wanted to be an interior design?

I think I did once want to become a shoe designer or an animal trainer or something to that end when I was a child, but by the age of 13 or 14, I naturally gravitated towards interior design. I think what really steered me towards that passion was seeing my parents – who were in the F&B business – launch new restaurants. They’d always take me along to construction sites and ask me what I imagined the space would look like, and I would immediately conjure up everything from colours and textures to how customers would interact with the area. I even told myself that I would have to set up my own design firm by the time I turned 30.

 “It’s not just the visual aspects of travel that inspire me, it’s the emotions and atmospheres as well”

Design Perspective Candice Chan J Candice Interior Architects gafencu magazine people interview feature - 6

And did you manage to fulfil your childhood dream?

Actually yes, and even earlier than my target age! When my husband moved to Hong Kong 10 years ago, I followed him back here and decided to launch my own business – J Candice Interior Architects. 

What is the driving philosophy behind J Candice Interior Architects?

Well, being led by a female designer, we offer a different point of view. In general, we’re great listeners, so we really emphasise listening to the client’s design brief to get a true understanding of exactly what they’re looking for. Also, as a woman, the ego enters the equation a lot less. Rather than putting our own personality into a project, for example, we’re dedicated to placing the client’s interest in the foreground and following their exact vision. 

Where do you find inspirations for your designs?

Well, we have a very broad portfolio – commercial properties, F&B, kindergardens, hotels – we like doing all sorts of things, and travel is pretty much the main source of inspiration for these designs. It’s not just the visual and physical aspects of things I see abroad, but it’s also the emotion and atmosphere they evoke. For example, my husband and I visited a tango club in Argentina years ago, and I still remember the energy, the thrumming music, the vibrant dancing… and this is something I’ve drawn upon when creating spaces like that now. 

Design Perspective Candice Chan J Candice Interior Architects gafencu magazine people interview feature - 4

Of all the designs you’ve worked on, are there one or two that are particularly close to your heart?

Yes, definitely. Where we are right now at the private boxes of the Jockey Club Happy Valley Racecourse is a great example of a personal creation that I’m especially proud of. The boxes have a stunning view of the racecourse and parade ground, and it’s a place where you can really entertain your friends and family, have great pet encounters and so forth. Those who know me know I love to place a few bets, so this project really allowed me to work on something that personally connects with me. 

Another special one would be redesigning the Mandarin Oriental, Hong Kong’s cake shop. It’s a place where my now-husband and I used to while away resonated with me emotionally to be able to envision a new concept for the space. 

What are some upcoming projects that you’re looking forward to?

We’re currently building the Radison Red Hotel in Guangzhou, which is a 10-minute walk from the Guangzhou train station. It has 180 rooms and includes restaurants and function rooms, all of which we’re designing so that’s super exciting for us. We also have a few upcoming F&B outlets at the soon-to-open Grand Lisboa Palace in Macau. In particular, we are working on a 20-seat Japanese restaurant to be led by a Michelin-starred chef from Japan, and I’m thrilled to be helming that design as well. 

Design Perspective Candice Chan J Candice Interior Architects gafencu magazine people interview feature - 3

You’ve received a plethora of awards over your career, most recently including the Asia Pacific Interior Design Award by the Hong Kong Interior Design Association. Which one means the most to you and why?

It’s always an honour to receive awards, and it’s a great recognition for the entire team. Having said that, I don’t set out to chase awards, I’m more content when I walk into the office everyday and make a living out of doing something I love. If I had to choose an award, though, it would be the first one, the “Most Promising Young Lady” award I received. I received that accolade when I’d just started out, and it was hugely gratifying to have someone else recognise my talents when I still wasn’t certain of how much I’d eventually achieve. It was definitely a major confidence booster at the time. 

What are some of the challenges faced by Hong Kong interior designers compared to their international counterparts?

In Hong Kong, the major challenges that interior designers like us face is probably space limitations. Everything is on a much smaller scale than you’d find elsewhere because land is so expensive here. Also, there’s not much variety in the layout of space or landscapes. It’s rather repetitive. Ultimately, this means everyone emphasises things like storage areas and space efficiency, rather than opting for a more innovative approach. In a way, it limits our creative capacity, but it also has the happy benefit of making us more adaptable and flexible in our designs. 

Design Perspective Candice Chan J Candice Interior Architects gafencu magazine people interview feature - 8

Can you share a major obstacle you’ve faced in your career, and how you overcame that?

This year! 2020 has been a challenge for everyone in Hong Kong, for everyone in the whole world. A lot of projects we’d undertaken were put on hold once Covid-19 hit at the beginning of the year, including several F&B outlets, and some were even cancelled because of the economic situation. 

 “Covid-19 pushed me to take on different types of projects, so it was something of a blessing in disguise” 

It was obviously tough, but I just tapped into a different mental zone and set out to find new opportunities instead. At the time, there was a sudden influx of residential projects, maybe contributed to by the fact that people who were stuck at home suddenly decided that it was time to renovate and refurbish their houses. In the past, I was a little reluctant to venture into the residential side of design, because I was afraid I’d get too attached to those kinds of projects, but Covid-19 was just the push I needed to get my feet wet. The past few months has seen us pick up several residential ventures and learn new things, so it was a bit of a blessing in disguise. 

Design Perspective Candice Chan J Candice Interior Architects gafencu magazine people interview feature -6

As a female business owner, do you find it difficult to balance your career and motherhood?

Definitely. I have three little ones at home aged seven, four and one-and-a-half, so they need my attention constantly. Obviously, I make sure that I meet all my work responsibilities, but as a mother, you don’t want to miss out on any milestones, especially when they’re so young. So I try to attend all their school activities and ensure I’m home for dinner every day. Growing up, my parents had a similar rule, and I really enjoyed having that time to talk with my mum and dad, so I want to encourage a similar atmosphere with my kids. Playing with them and watching them grow is really my biggest hobby right now. 

Finally, if you could visit any place on Earth, past or present, when would it be and why?

I once saw a photograph taken by legendary Swiss photographer René Burri in the ’60s of two monks in Kyoto bowing to each other, and there was something so romantic and organic that really made me want to be there. I think the world today is so full of technology and bright lights and so much constant stimulation that you can never really switch off. 

Thank you.

Interview: Tenzing Thondup
Photos: Jack Law
Styling & Art Direction: Jhoshwa Ledesma
Venue: Hong Kong Jockey Club Happy Valley Racecourse
Jewellery: No. THIRTY THREE

Jewellery Niinja: Jeanine Hsu, founder of niin, shares some golden memories, celebrating ten years of ecofriendly jewellery

Jeanine Hsu has transformed her passion for art and fashion and with her drive for sustainable business practices into a hugely successful global eco-jewellery brand – niin. We sit down with her to find out more as she looks back on a decade of sustainably-sourced success…

You have quite eclectic origins…

Yes, I have an Austrian mother and a Chinese father, a combination that has seen me travel quite a bit. I was born in London, but moved to Hong Kong when I was seven, then returned to the UK for my last couple of years of high school. My school was like a little cottage in the midst of huge green space. At the time, I felt that being immersed in nature was akin to finding my happy place. I was fortunate to have had such a multicultural upbringing.

How did your education progress?

After finishing boarding school, I went straight into a foundation degree in art and design at the Wimbledon School of Art, which nurtured my love of sculpture, painting and fashion. After that, I decided that, if I was accepted into Central Saint Martins, I would pursue a career in fashion. To my surprise I got in. The rest, as they say, is history…

Jeanine Hsu 1

And once you received your degree…

I immediately started working for a number of fashion brands in London – particularly up-and-coming ones (as well as Vivienne Westwood) during London Fashion Week and I was a creative assistant. I also worked in the operatic and theatrical sphere in Austria during the festival period, creating costumes for performances like Mitridate and Der Jude Von Malta, At the same time, I was selling Indian jewellery every Saturday at London’s Portobello Market that I had sourced from a family friend. While I saw that primarily as a way to supplement my wages, it was where I learnt to work hard waking up at 4 am every Saturday, come rain or shine. It was also where I discovered that jewellery was something that allowed me to combine my love of sculpture and fashion.

Jeanine Hsu 2

Did the desire to be a designer also date back to that time?

When I was young, I was not particularly into fashion, but I was always very conscious of style. I was into designing and drawing and I always felt happy and content when I was being creative. While I never really knew exactly what I wanted to do, I had a naïve and somewhat romantic dream of doing my own thing, whatever that might turn out to be. That aspiration led me to initially pursue a career in fashion and, later, to designing jewellery for my own eco-friendly brand – niin.

What led you to start that particular brand?

Having worked for a number of years in the costume design and fashion industries, I was well aware of just how much waste there was and that really bothered me. I started to question whether that had to be the case and it became my mission to create a brand where, from beginning to end, I would only make use of waste / offcut materials and where the designs would be eco-friendly, while still making people look and feel great.

Jeanine Hsu 3

What truly sets niin apart?

At heart, it’s a global eco-jewellery brand that is sustainably and ethically-sourced and one where I design and source everything myself, while always striving for as small an environmental footprint as possible. We use smaller, artisanal workshops, supporting talent in rural areas and we give back via targeted charitable donations. We would like to reach a point where everything we use is sourced from recyclable materials and where we can help the communities that form part of our production chain.

In the more than 10 years since niin launched, our procurement process has become more and more eco-friendly. The use of abalone shells, for instance, typically requires trawling the seabed, but I hit upon the idea of sourcing them from seafood restaurants. It’s something we first tried on Lamma Island, where we asked restaurateurs if we could have the shells they’d already used. We now also ask furniture companies for the offcuts from their production lines, which we then use in my designs. The priority when using sustainably-sourced materials is transparency – I want to know exactly where they’re coming from.

Jeanine Hsu 5

Where do you find inspiration from?

Pretty much from everything I encounter on a day-today basis. Of course, I feel the most creative when I’m immersed in nature, as I think that really helps with my mindset. That’s where living in Hong Kong really helps – go twenty minutes in any direction and you will find yourself in the midst of a forest green or beachy blue space.

What’s next for niin?

We’re in the process of expanding across the region. We launched in China last year, and now we’re looking at setting up in Bali. We also have some exciting collaborations coming up, but I can’t say too much about them right now…

In 2017, you received the Women for Hope Eco-Warrior Award. How important was that for you?

I wasn’t expecting it at all, so it was a lovely surprise, while also being super humbling. It made me feel really proud. Prior to that, I felt like I was just doing my own thing in my own little bubble, so receiving the award really gave me the drive to carry on pursuing my craft. The award also put me in contact with other like-minded women, creating a whole new support network for me.

Jeanine Hsu 4

Are there any other projects that are currently exciting you?

Oh, absolutely! When I was first starting out in the jewellery industry, my sister-in-law introduced me to a community of Filipino craftspeople. Now, 10 years on, I. I Will help to set up a vocational training school for the community. We’ve just confirmed the project and I’m so happy to be able to give back to people who really helped me get niin noticed in the first place.

What’s been your greatest achievement to date?

Undoubtedly, my kids. I have learnt so much about myself from my three sons, while also coming to understand what it means to be truly selfless. When it comes to raising children, you have to give 100 percent of yourseit is the most challenging and rewarding experience imaginable.

Finally, what’s the key item still lingering on your bucket list?

Visiting South America I was supposed to go with my girlfriends after graduating high school, but I ended up enrolling on an art foundation course instead. When my boys are older, it remains my dream to travel there with them and my husband.

Thank you.

Interview by: Tenzing Thondup
Photos: Jack Law
Art Direction: San Wong
Make-up & Hair: Margaret Wong
Venue: Gaia Ristorante

A Patient’s Man: Dr Kevin Lau on compassion in medicine and giving back

A stalwart on Hong Kong’s charity circuit, Dr Kevin Lau, founder of Trinity Medical Centre, maintains hospitals need to be more hospitable, and expounds on the importance of helping those less fortunate…

What are the most important things you remember from your early years?
Well, I was born in Hong Kong, but my family emigrated to Canada when I was just seven years old, which is really where I grew up. It was another seven years before we returned to Hong Kong, allowing me to complete my education at Island School. I then enrolled to study medicine at HKU, subsequently completing my Bachelor of Medicine and Bachelor of Surgery (MBBS) programme there, before moving on to become a specialist in radiology.

Dr Kevin Lau 1
Dr Kevin Lau, founder of Trinity Medical Centre

Had the medical profession always beckoned?
To be honest, I didn’t grow up thinking I was destined to be a doctor. In fact, I was open-minded as to what I might do and keen to explore different paths. In the summer prior to my last year at high school, it was my mother who steered me toward medicine, suggesting that I became a volunteer at the Queen Mary Hospital. That proved a life-changing experience.

Up until then, as I’d come from a fairly privileged background, I’d rarely interacted with doctors and hardly at all with patients, so spending time at a hospital gave me an entirely new outlook on life. One patient that I became particularly close to was suffering from end-stage renal failure and had to have dialysis constantly. For me, it was a real eye-opener to talk to someone with such a chronic illness, to witness their emotions and to come to understand their needs at such proximity. It made me realise that being a doctor wasn’t just about prescribing medicine or specifying treatment. No, instead it was about making very real human connections and demonstrating the kind of empathy that can make a world of difference. It was that realisation that, ultimately, led to my decision to become a doctor.

Dr Kevin Lau 5

What made radiology stand out as your preferred specialty?
I’ve always been influenced by the many great teachers I’ve met along the way and, in particular, I really looked up to my radiology professors at HKU. While they were incredibly giving towards their patients, they were equally dedicated and committed when it came to their research responsibilities. I also found that I preferred seeing one patient through the whole course of their treatment, which was, again, something that radiology facilitated.

You now run your own practice…
Yes – the Trinity Medical Centre, which I launched with my partner back in 2016. Given my specialty in radiology, we initially set up as an imaging service centre. Over the years, though, we’ve also established a dedicated medical unit that services insurance companies with regard to policy application check-ups, while undertaking a number of general lab procedures, such as genetic tests and health check-ups.

From our point of view, while medical and professional standards are typically very high in Hong Kong, there are often shortcomings in terms of how people are treated on a personal level. As a result, we are always at pains to deliver more empathy and compassion when dealing with patients. From the very beginning, that’s what my partner and I wanted Trinity to become synonymous with. It was always our aim to offer the highest level of professional medical services, while maintaining a five-star hospitality feel.

It’s an approach that’s been pretty well-received, so much so that we’ve expanded. Not only have we doubled the space we occupy in Central Building, we also opened a separate medical centre in Tsim Sha Tsui two years ago.

Dr Kevin Lau 2

Overall, how do you feel Hong Kong’s medical sector compares to others around the world?
Well, Hong Kong spends roughly three to four percent of its annual GDP on the city’s medical needs. Bearing that in mind, we have achieved some pretty amazing things. Let’s look at one obvious metric – life expectancy. People in Hong Kong, on average, live longer than people anywhere else in the world – and that’s something we should all be very proud of.

Another significant statistic relates to our high cancer survival rates, something that medical professionals associate with the quality of a city’s healthcare system. While there are still aspects of our system that could be improved, I think we should still be proud of what we have achieved.

On a more personal note, what has been the most rewarding thing for you career-wise?
Every time someone comes in for a regular scan and we manage to detect cancer at an early stage, that’s hugely gratifying. This is particularly the case with something like lung cancer. If we can catch it at an early enough stage, there are a wide range of very effective medical options on offer.

In addition to that, there are occasions when our work has clearly improved the everyday lives of patients. I took part in research, for instance, into the use of MRIs to help diagnose breast cancer. This showed that, ultimately, MRIs were a highly accurate non-invasive way of determining whether complete mastectomies were required or whether breast conservation surgery remained an option.

 Dr Kevin Lau 3

You are famously committed to giving back to society. Where do you think that compulsion stems from?
I think it’s something that dates back to when I was at Island School. It was an international school, so we were all aware that we were quite privileged and I distinctly remember the vice-principal always reminding us just how fortunate we were. That kind of privilege, though, brings with it responsibility and an obligation to help those less fortunate. And, as you achieve more in your life, that responsibility also increases proportionately. 

Which causes are currently particularly close to your heart?
Anything relating to healthcare in general and children in particular has always been important to me. Having said that, the one cause that most people associate me with is the Make-A-Wish Foundation, a charity I’ve been involved with since my university days. I first signed up as a volunteer and was later appointed to the board here in Hong Kong. In 2012, I was then asked to take over as chair, something that I continued to do until 2018. Locally, I now serve as an honorary advisor and, in 2019, I was invited to join the Foundation’s international board, which has seen me heavily involved in the plans for its 40th anniversary celebrations later this year.

 Dr Kevin Lau 4

As well as your private charity work, you’re also involved with several government bodies…
Yes, for one, I’m on the board of the Children Development Fund, a government charity that helps low-income families by providing mentorship programmes and work experience for young people. Caring for the elderly is another cause close to my heart and, in line with that, I’m a member of the Industry Training Advisory Committee for Elderly Care Services. There really isn’t enough focus on geriatric care in Hong Kong and, with our increasingly ageing population, this really needs to be a priority. The biggest challenge is just how difficult it is to recruit and train enough people and that’s now the Committee’s primary objective.

Given all your varied commitments, do you actually find any time to relax?
Well, as I have three young children, I like to spend as much of my free time at home as I possibly can. My wife and I also encourage each other to take some time out for ourselves, which I think is hugely important, as it gives us the support we need to fulfil all our varied responsibilities.

Thank you.

Text: Tenzing Thondup
Photos: Jack Law
Art Direction: San Wong
Venue: Director Suite @ The Langham, Hong Kong

Head Baa Man

Syed Asim Hussian, Co-Founder of Black Sheep, Hong Kong’s most intriguing F&B chain, talks to Gafencu about the success of his restaurants and his role in it.

With your family already successful Hong Kong restaurateurs, did you always feel destined for the hospitality sector?

I have always felt like that. This business is in my blood and in my bones. My brother and I started working in my father’s restaurant when he was just 12 and I was just 11. Even at that age, I knew this business was all about looking after your customers and that’s always been how I’ve seen it. While outsiders often seem to think the restaurant business is all about fine wine, beautiful people and virtuoso music performances, it’s really not. It’s about you coming to my house, and me taking good care of you. If I look after you well, then you’re going to come back.

Black Sheep
Black Sheep Restaurants Co-Founder Syed Asim Hussain

At university, you studied finance and international relations, rather than anything hospitality-focused. Was that a deliberate move?

If I’m honest, finance was a sort of a mistake, I fell into it because my university was primarily known for its business and engineering programs. As I had no aptitude for engineering, I naturally gravitated toward the business school. As to international relations, well that was more out of personal interest. To this day, global affairs and international politics continue to fascinate me and I still read every issue of The Economist from cover to cover.

After graduating, you worked in New York as banker. How did that experience shape your subsequent career?

Well, as I graduated in 2007, the financial crisis hit its height not long after I started work and banks were soon looking at cutting staff numbers. As I really didn’t want to be fired from my first job, I decided then that I had to be the best at everything I did – even if that meant, sometimes, being the best bagel runner. That is, basically, how I survived at the bank.

There was, however, something interesting happening in the restaurant world at about the same time. The traditional 7pm-11pm fine dining market was stagnating and people were just not spending as much on eating out as they used to. This, of course, was partly down to the fact that banks and consultancies had slashed their entertainment budgets. As a result, though, you started to see a number of restaurants emerging where the emphasis was on providing great value for money. I was on the sidelines of this but couldn’t help thinking what a great concept it was, while wondering if the concept could be replicated in my own home city.

This is what then led you to co-found Black Sheep Restaurants?

While I knew I was going to return to Hong Kong and test out this new idea, initially I had no intention of launching out on my own. My plan was to come back and relearn all the things I thought I needed to know. This led me to take up an apprenticeship with a prominent Hong Kong restaurant group and that was my life for about 18 months.

Although I had a vision of how I wanted to progress from there, for quite a while things failed to fall into place. I was then fortunate enough to meet Chris Mark, the guy who ultimately became my business partner. During our first encounter, he was actually quite disparaging towards me, even going as far as telling me he had lost money when he had bet I wouldn’t continue my apprenticeship after the first day. After that, though, we seemed to click and we soon realised we shared many similar ideas and had a similar approach to business. The rest, as they say, is history.

Black Sheep

Black Sheep seems to pride itself on its embrace of a wide range of different cuisines, so how do you ensure they all remain authentic?

Honestly? We don’t try to. We have a creative resource, which is Chris and myself, that’s a blend of nostalgia, curiosity and pure fantasy. Whenever we try new things, it’s always that creative well we draw on. I also think that ‘authentic’ is something of a dangerous concept in this particular business. While we may have travelled to the home regions of many of the cuisines we have on offer, what we serve up is our interpretation of the various dishes and cooking styles we have encountered.

How do you gauge which particular dishes will be to the taste of Hong Kong diners?

I don’t. And I don’t much care either. We try to stay well away fads and short-term trends. We want to produce a menu that stands the test of time. Truly great restaurants are passed from one generation to the next and we hope that, long after we’re gone, Black Sheep will still be around.

Black Sheep

Are there any prospective Black Sheep projects that you’re free to talk about?

The plan, right now, is to open six new sites in Hong Kong in the coming months, as well as one in Europe. That’s all I can really say right now. My hope, though, is that another explosive year is on the cards for the Black Sheep family.

What do you think is the biggest misconception diners have with regard to how the restaurant industry works?

I think, with the rise of social media where you eat, as well as where you shop, have all becomes part of people’s individual brand. Sometimes, though, people fail to understand that a passion for consuming something is not the same as having a passion for a particular business sector. Essentially, loving to drink coffee is very different to being passionate about selling coffee.

Black Sheep

How have the long hours affected your personal life? Was it difficult to meet someone who tolerated the demands your business had on your time?

Basically, you have no personal life. We’ve been successful because we’ve sacrificed everything for the business. If you want a personal life or want to be able to take time off whenever you feel like it, then this is not the industry for you and nor are you likely to create a truly great company.

Finally, what other advice would you give to aspiring entrepreneurs?

The first thing I’d say is that it’s a mad pursuit and you have to be a little bit crazy to choose it as a way of life. Secondly, if you feel you have to ask for advice, then you’re too normal and you probably shouldn’t be doing this. Beyond that, true excellence lies in doing everything – even the smallest of things – correctly and consistently. It isn’t being a ‘nine’ one-day and ‘three’ the next, it’s about being at least a‘7.5’ every day.

Thank You

Text: Bailey Atkinson

Fengs to Come: Feng Shui master Thierry Chow, mystic moderniser….

What was it like growing up with a Feng Shui master for a father? Do you feel you were kind of fated to follow in his footsteps?

Having a dad who was a Feng Shui master was my normal. While I was growing up, the furniture was constantly being moved around  or rearranged and, to me, that never seemed strange or out of the ordinary. Once I started hanging out with other kids, though, – ones whose parents were doctors, lawyers or something – that’s when I realised that my family was  a little bit different.Despite that, as a child, I  had no interest in taking up the same vocation.

So, where did your passion lie?

I was very creative and very artistically inclined. I simply loved painting, drawing, fashion design… anything to do with the world of art in fact.And that was what dominated my academic career, right until I  graduated in Fine Arts in Canada.

feng shui

Given your initial disinterest, what ultimately drew you back to Feng Shui?

When I was about 24, I suddenly realised it held a fascination for me. That was when I returned to Hong Kong after graduating. I was also going through something of a rough time emotionally, while the culture shock of returning here after so many years away also sent me reeling.

I really needed something to get me off the bad place I found myself in. One day, I just turned to my dad and said:“Can I learn Feng Shui from you?” It was the result of something of a ‘Eureka’ moment for me and I knew immediately it was the right choice. I also instinctively felt I could integrate my own passion for art and fashion into Feng Shui. Since then, I can honestly say I have never looked back.

Was there any one thing your father taught you that proved particularly transformational?

Studying under my father truly opened my mind. Prior to that, I’d seen his calling as somewhat antiquated. Once I started learning it for myself, though, it changed the way I saw the whole world, giving me an entirely different perspective on life and making realise the endless possibilities that are out there. I knew then that I could never again box myself into some safe little world. It was a real paradigm shifting and I’ll always be grateful to him for that.

 And how did that revelation change the way you saw Feng Shui’s role in the contemporary world?

As it’s such a traditional discipline, many people find it hard to reconcile with modern life. Through my training, though, I came to realise that, essentially, it’s all about the relationship between people and their environment. It teaches us how to arrange the space around ourselves in order that we can truly fulfil our potential, while still optimising our health and wellbeing.

feng shui

What is the best way then to boost your Feng Shui?

A focal point of my Go Lucky Method is that if your space is draining you, there’s something wrong with it. Any environment that makes you feel sluggish – rather than energised – is in need of adjustment. This doesn’t always have to be drastic. It can be as simple as adjusting your lighting or adding a splash of colour. It is, however, often best to replace any needlessly flashy decorations with objects that have personal connection.Rather than opting for an expensive centrepiece, for instance, it might be better to put the focus on a dish your grandmother gave you. Basically, if you have something associated with a positive memory, that’s always the way to go.

For Hong Kong in general, how do you see things going in the Year of the Rat?

For 2020, it’s all about the water and metal elements. This means we can look forward to good things within spheres influenced by such elements.Metal governs thinks likely jewellery and, by extension, finance, while water would relates to drinks, hotels, travel…These, then, are the sectors that will thrive over the next 12 months….

What about the negative things?

Broadly speaking, the past year has been dominated by trauma and heightened emotions. As a consequence, people need to focus on their mental wellbeing. They need to ask themselves what they need to trigger the healing process and restore their positive state, of mind.

With regard to more finite matters. as it is a water-element year, people may want to take more care when it comes their engagement with bodies of water, such as ocean or pools.

feng shui

You’ve just now launched your own proprietary take on Feng Shui – Go Lucky by Thierry Chow…

I always wanted to put a truly modern spin on traditional Feng Shui techniques and beliefs and this fulfil that’s vision. It is an approach that draws heavily on the Go Lucky method,  a very simple series of steps that people can follow in order to get the maximum benefits from their immediate environment. As part of it, Feng Shui consultations and design analysis is also on offer. There are also three different Feng Shui decorations that can be purchased, with each one representing something different and bringing different influences to bear on any given space.

Aside from Feng Shui, you are also known – and admired – for your personal sense of style…

I love fashion and I always have. It’s also something I have always wanted to integrate into my Feng Shui offer. With this in mind, I started attending a lot of fashion events in my professional capacity and tough people how to dress in compliance with the principals of Feng Shui.

feng shui

So Feng Shui has a bearing on fashion?

Absolutely. Feng Shui is all about changing your environment and clothes definitely help shape your demeanour. The five elements used in Feng Shui, as well a yin and yang, all come  from The Book of I Ching, which guides things like birth-chart readings. While it’s not exactly Feng Shui per se, I use it as a means of determining which colours or patterns that can help you balance your will optimise the balance of your chi…

On top of all that, is there anything else on the horizon?

Well I recently worked on new collection with Samuel Kung, the renowned master of jade. I’d already fallen in love with jade and, when I met him, we were both keen to collaborate. Jade and Feng Shui are  actually quite interlinked – it’ a material that absorbs a person’s energy and, as a result, changes colour over time. Looking to build on this, we launched the Samuel Kung x Thierry Chow Jade Collection. Comprising three jade rings and available from Lane Crawford, every item incorporates Feng Shui elements. Our next planned project, however, will be on a far grander scale…

feng shui

Away from all your many commitments, how do you like to relax?

I am a fanatic for anything  spiritual, so I really enjoy reading books on meditation and any that add to my understanding of the wider universe. I also love to meditate and to give free rein to my artistic side – and, of course, some retail therapy always goes down well too.

What is the key item on your bucket list?

Denmark. It’s somewhere I’ve always wanted to visit. Although my husband is Canadian, that’s where his ancestors came from. I’ve seen so many gorgeous photographs of the country and I want to experience it all on a first-hand basis.

Finally, if you could meet any person, past or present…

I’m fascinated with reincarnation, so I would love to be able to meet one of my former selves. In terms of other people though, someone I would love to chat with would be Deepak Chopra, the famous author and renowned expert on alternative medicine. I’d love to be able to pick his brains about wellness techniques and the benefits of meditation.

Thank you.

Text: Tenzing Thondup
Photos: Jack Law

Styling & Art Direction: San Wong
Venue: Hue

Tracking the 54-year legacy of Princess Yachts, and spotlighting its latest creations

For over half a century, luxury yacht maker Princess Yachts has delighted the world’s discerning seafarers with some of the most sumptuous, innovative vessels to grace its oceans. Now, having just launched the new Y85 Flagship Flybridge Motor Yacht and on the eve of the unveiling of its all-new X95 Superfly flagship model in January, Gafencu chats with Kiran Jay Haslam, the brand’s Marketing Director, about its long history and the secrets behind its continued success.

Princess Yachts
Princess Yachts Chief Marketing Officer Kiran Jay Haslam

Tell us about Princess Yachts and what sets it apart from competitor brands.

Princess was founded in 1965, and in our 54-year history we have remained true to our mantra of “Crafted in Plymouth, England” – that makes us extremely unique, not just in the world of luxury yachts, but in manufacturing as well, as we still go from raw material to finished yachts on our premises here in the South West of England. We have 3200 full time employees designing, building and delivering our yachts in over 103 countries across the globe, and since the company was founded we have manufactured over 17,800 yachts. Our detail oriented and sophisticated design processes are leading in the luxury yacht sector.

Princess Yachts

How has the luxury yachting industry evolved over the past decade? What new features are customers looking for?

Customers are always after luxury – and for us that is defined as design simplicity and a level of relaxation and comfort that is second to none. It is quite complicated to design something that is simple – and quite simple to design something that is complicated! So we see more customers looking for that design simplicity. The truly revolutionary change is coming, however, as never before have we had so many customers expressing a desire to embrace eco-friendly and sustainable materials and products. Princess customers are also continuously looking for a yacht that allows that wonderful interaction of a group of friends or family aboard. The typical features we see our customers appreciated are strong seakeeping and safety, and space! You can never have enough space aboard, so we are always redefining space and looking at packaging that space to provide as much opportunity to store and enjoy extended time aboard.

Princess Yachts

Can you introduce us to the new Y85 Flagship Flybridge Motor Yacht? How does it differ from its predecessors, and what new innovations can be found on board?

This is a truly exciting product in our range. It is a mini megayacht! And by that I mean, we have squeezed some wonderful features that one would expect to see on a megayacht but on an 85ft hull. Privacy for guests in the main saloon, a converting open-closed galley, expansive glazing bringing in the outside world, a jacuzzi on the flybridge, and four cabins with one a full beam master cabin. The exterior space is exceptional and we have applied our detailed approach from our interiors to the outside surfaces and finishes.

You’ll also be unveiling a new design – the X95 – in January. Tell us more about this upcoming launch.

Well, the X95 is the first of our X Class – our new flagship line of Superfly yachts. It re-invents space aboard, with volume that is class leading. We have developed a very efficient wave piercing bow, and the result is an incredible weight distribution and hull performance that is stable and safe in even the roughest of weather conditions. The design of the X is very ship-like and vertical, and we have 5 cabins, an enormous cockpit, skylounge, and the best part? The super flybridge! We have called this product “superbly” as the 29 metre yachts had a 22 metre-long flybridge that connects the aft deck with the foredeck. This yacht has more interior space than our 35M, and even prior to launch it is our most successful model – in terms of pre-launch sales. We will give visitors an under-the-skin experience at boot Dusseldorf in January, and the first customers will take delivery of their boats throughout 2020. I invite Gafencu readers to join us for the Dusseldorf boat show to also experience this!

Princess Yachts

How important is the Hong Kong / Greater China market to Princess Yachts, and what unique design influences are crafted for this region?

Hong Kong and China are very important markets for Princess. Hong Kong has always been a yacht-savvy marketplace, however, the Chinese market is really developing rapidly into a yacht connoisseur market place, too. I often get asked what design features and influences do we craft for Asia, and I must say, I never like to patronise or generalise on a culture specific level, so my answer is simply: we design and craft features for each and every one of our customers, specific to their individual tastes. Most owners really just want a unique way to make their boat individual without compromising on functionality, performance or safety.

Thank you.

Mann of Action: Wu Assassins star Byron Mann on his Hollywood journey

Byron Mann, Hong Kong’s most promising export to Hollywood, talks to us about what it is like to be an Asian actor in Western films and his latest success story, Wu Assassins.

You studied law before turning to acting. When did you realise that films were your true calling?

Well, I figured out law wasn’t right for me during my first year of law school itself. I was interning at a law firm in Hong Kong over summer break, when my manager there suggested I pursue something else. He asked me what I would like to do instead and I told him that I used to like acting in high school. He was the one who suggested that I should try my hand at it, because the University of Southern California – where I was enrolled at that time – is in Los Angeles, just minutes away from Hollywood. And that is exactly what I did over the next few years of college. By my third year, I had already signed up for a movie. So even before I had graduated, I knew that I wanted to act for a living.

Byron Mann of Wu Assassins 1

Did you go through the struggling actor period?

Not in the traditional sense. Having started young, I was quite excited about the prospect of acting. I couldn’t believe they were paying me to do it, I would have done it for fun. Fortunately, as I was already based in Hollywood, I didn’t have to struggle too much, I was landing roles pretty much from the start. I think, if there’s any struggle, it’s in keeping yourself fresh for any new challenge after you’ve been acting for 10 or 15 years.

Do you think that being an Asian worked in your favour?

I really believe that there are roles for everyone in Hollywood. And I’m talking about the mid-’90s, way before Crazy Rich Asians happened. Of course, the roles available to a Caucasian actor were more in number than those available to an Asian, but there were fewer Asians competing for those parts than Caucasians at that time.

 Byron Mann of Wu Assassins 2

What do you consider as a turning point in your career?

There have been several such moments actually, but none of them made an impact overnight. I did this film called The Big Short in 2015. During the production phase, it was a low-budget film and nobody knew anything about it. But after it came out, it got more and more popular. I started feeling its impact over a year later, when producers and directors approached me for roles because they had all seen the movie. They all said they loved how evil I was in that cameo role.

Is there any particular decision you made that you would like to go back and change?

If there’s anything that springs to mind, it’s that for the first 10 years of my career, I only wanted to do feature films. I had grown up watching such great movies as The Last Emperor, Schindler’s List and so on. As a result, I was quite focussed on only signing full-length films and not TV shows. If I had to do it all over again, I would surely consider acting in both mediums.

 Byron Mann of Wu Assassins 3

Do you think that Hollywood has become more sensitive to Asian cultures over time?

I definitely think that there’s more awareness in Hollywood now than there was 20 years ago. There are several reasons for that. First and foremost is, of course, easy access to the Internet. Researching a character’s background and culture has become much easier. Secondly, there’s the emergence of China and India on the global stage. These are huge markets and Hollywood studios definitely don’t want to rub them the wrong way.

Byron Mann of Wu Assassins 4

How different is the experience of shooting a full-length feature film from doing a TV series?

I would compare a feature film to a sprint, whereas a TV series is like a marathon. In feature films, you have to tell the whole story in two or three hours, so the intensity is at a different level. Having said that though, I think the two experiences are becoming more and more similar now, thanks to streaming services like Netflix or Amazon Prime. For example, I acted in Altered Carbon and more recently in Wu Assassins on Netflix. Let’s say there are 10 episodes in each series, with a budget of over US$15 million for each episode. Given the money involved, the production quality is very high – it’s like shooting 10 feature films of shorter lengths.

 Byron Mann of Wu Assassins 5

Do you think that streaming services will soon eclipse the theatre-going experience?

That’s already happening to an extent, but I don’t think streaming will completely overshadow the cinematic experience. There’s something unique about collective theatre-viewing. You can’t completely recreate that at home. But, thanks to streaming services, you can watch very high-quality productions at leisure in your own home, at own your pace, and there is definitely a place for that as well.

What are your thoughts on Wu Assassins’ popularity?

Wu Assassins’ popularity has really exceeded my expectations. As of 23 August, it was ranked the third most-watched show in the world. What has surprised me the most is how audiences worldwide have responded to some of the racism issues addressed in the show. There’s a scene in episode 7 where my character responds to a racist waitress by educating her about the history of Chinese people in America. That scene has gone viral worldwide and has been one of the main talking points for the show. That’s very gratifying for me.

 Byron Mann of Wu Assassins 7

What was it like playing Uncle Six, who had a huge character arc in Wu Assassins, so much so that the audience ends up rooting for the villain?

The character of Uncle Six that I played in Wu Assassins has been a highlight in my career – a rather unexpected highlight, I might add. I signed up for this show because I had worked with the creator / producer John Wirth previously on AMC’s Hell On Wheels. I had such camaraderie with John that when he asked me to do this show, I said yes without even knowing much about the character or the series.

But I am glad that I said yes. I had a good time getting into the skin of this character and creating a contrast between how he looks at present and how he looked like 15 years ago, and following him on his journey when he lost his fire power and became a mere human, particularly what he looked like and how he felt when he took a road trip with his adopted son in episode 7. It was important for me to play a real human being instead of a stereotypical Triad boss. That was the challenge for me.

 Byron Mann of Wu Assassins 6

Finally, who’s your favourite actor?

Ah, there are so many… Al Pacino, Denzel Washington, Gene Hackman, Daniel Day-Lewis, Meryl Streep… I would like to compare acting to really good food. After you’ve tasted something delicious, you think about it even after the meal is finished. It’s the same with movies. After you watch a good movie, you walk out of the cinema hall and still think about it. That’s good acting there if it moves you and gives you pause for thought. All the actors I just named are the ones who have moved me deeply with their acting prowess.

Thank you.

Interview by: Suchetana Mukhopadhyay
Photos: Jack Law
Art Direction & Styling: San Wong
Grooming: Chris Yu @ Morphologique
Venue: The Fleming Hong Kong
Wardrobe & Accessories: Etro, BOSS, Jimmy Choo, Giorgio Armani, Chopard, Cerruti 1881

Hire Calling: Chatting with Andrew Chan, CEO of ACI HR Solutions

Andrew Chan, award-winning CEO of ACI HR Solutions, examines his own career choices, shares top tips for recruiting senior employees and introduces his exciting new AI-driven startup, AiMYJOBS…

           

Were you always destined for a career in Human Resources?

Actually, it was something I pretty much stumbled into. As soon as I’d finished my travel and tourism diploma in Sydney, I started work as a mailboy for a travel agency. I then moved on to working in reservations for Cathay Pacific, followed by a stint in sales for Singapore Airlines, all without ever leaving Sydney. After that, I moved into the hotel industry, relocated to Singapore and joined a recruitment firm…

To be honest, none of that was planned. Throughout it all, though, it became apparent to me that my passions lay in travel and hospitality. Even though I currently have a recruitment / HR role, it’s still within those same industries. It’s what I’m most passionate about and I’ve never really wanted to leave.

We interview Andrew Chan, CEO of ACI HR Solutions

What spurred you into starting ACI HR Solutions?

It was a mixture of luck, coincidence and a bit of ambition. I was fortunate enough to work in a recruitment company and be in a position to see how it actually operates, ultimately working my way up to becoming its Chief Executive. When the owners sold the business in 2012, I realised I was at a crossroads. I had to decide whether to find a similar role at another firm or if, armed with all my experience, I should start out on my own. In the end, it was the latter that appealed to me more, which led me to found ACI HR Solutions later that year.

Andrew Chan, CEO of ACI HR Solutions, is also co-founder of AiMYJOBS

In a crowded recruitment consultancy space, how do you ensure you stand out?

We’re an executive search firm-cum-recruitment company, which focusses exclusively on the travel and hospitality sector. Everyone who works at ACI comes from the industry including myself. What sets us apart is that, as a boutique business in a niche market, we’re able to focus on our customers like no one else. As we’re all industry insiders, we have a deeper understanding of how to deal with clients and candidates. We know exactly what both sides are looking for because we’ve been through the same process ourselves.

What do you think are some common misconceptions surrounding the HR industry?

That it’s boring. That it’s a back-office function. I feel there’s a lot of outdated views about HR out there. I always say that if the Chief Financial Officer is the trusty right arm of any business owner, then HR is the left. Why? Simply because employing the right people is now more critical to any organisation’s success than ever before.

Andrew Chan, CEO of ACI HR Solutions, on his career choices

What would you advise employers to pay particular attention to when considering a candidate for a senior role?

I think there are three things one should really consider quite seriously when evaluating a potential hire – their past achievements, their leadership skills and their ability to handle stress. In terms of achievements, it’s important to analyse exactly what they’ve done and how it was accomplished, while paying particular attention to whether the success was really down to them or whether it was due to external factors. For high-level employees, it’s particularly important to evaluate their people management skills and to get an understanding of their style of leadership. Here, it’s helpful to consider whether or not they managed to nurture the abilities and careers of those under their wing.

Finally, when considering how any candidate might deal with pressure, it’s important to identify their stress levers and then determine, as much as you can, how they would react in any situation where things are going badly wrong. Here, you need to get them to share previous experiences, while throwing in a few open-ended questions just to see where they go with them.

Andrew Chan, CEO of ACI HR Solutions, on the state of HR in Hong Kong

Do you have anything new on the horizon that you are particularly excited about?

Well, there’s a new project that I’m a co-founder of – AiMYJOBS. During the 15 years that I’ve spent running recruitment firms, I’ve come to realise there is a missing element, a gap between a fully-fledged recruitment agency and a job board. I was never really sure what was missing until recently when I started mentoring start-ups, something I’ve been doing for a year now. It was through that that I met two young guys who were building an artificial intelligence (AI) platform. We started talking and, ultimately, I kind of tweaked their idea a bit to see if it could be adapted into a recruitment platform. We launched the company earlier this year and we’re now beta-testing.

In essence, it’s a concept that operates in the middle ground between the low-cost, work-intensive process of sifting through hundreds of candidates and the high cost of getting a shortlist of potential hires hand-delivered to you by a recruitment firm. We’re aiming to deliver a low-cost shortlist that’s been narrowed down via the judicious deployment of AI.

Andrew Chan, CEO of ACI HR Solutions, on employing high-level staff

Is there a particular philosophy you swear by?

Well, there’s a scene in one of the Rocky movies where Sylvester Stallone tells his son: “The world ain’t all sunshine and rainbows… It ain’t about how hard ya hit, it’s about how hard you can get hit and keep moving forward.” That really resonates with me. I believe that, no matter what happens to you, you have to get up and move forward.

Thank you.

Interview by: Tenzing Thondup
Photos: Jack Law Art
Direction: San Wong
Venue: ViA x Giorgetti Flagship Store

The full version of this interview appears in Gafencu’s latest September 2019 print issue. You can also view the digital version for free by downloading the Gafencu app from the Google Play Store or Apple App Store.

La Styla Bonita: Bonita Cheung, one of Hong Kong’s foremost fashion impresarios, now has designs on the future…

In 1998 you launched Tassels, your first fashion label. Four years later, the Bonita Cheung range made its debut, followed by Ni-Chi in 2009. Can you tell us a little about the genesis of each line?

After graduating, I didn’t jump straight into the fashion industry. Instead, I worked in the luxury jewellery sector, focussing on the marketing and advertising side. By 1998, though, I’d realised that fashion was where I really wanted to be and that I should really make the move before it was too late. Soon after, I opened my own workshop in Central and started creating bespoke items, evening and wedding pieces under the Tassels brand.

After a few years spent establishing Tassels and building up my clientele, I felt it was time to branch out under my own name. The result was the Bonita Cheung collection, which was picked up by Lane Crawford as part of its ready-made couture offering. Then, after I’d been working with Reina Chau [one of Hong Kong’s most stylish socialites and a leading patron of the arts] for several years, we both realised we shared a very similar approach to fashion and matching beliefs in the kind of styles we wanted to create. This led us to collaborate on our own ready-to-wear line – Ni-Chi. The company name was actually a combination of our daughters’ names – Nicole on my side and Chiara on hers.

bonita cheung

When you are designing outfits, how do you visualise the women who will ultimately wear them?

I always imagine that my pieces appeal to women who are not easily influenced by the trends followed by others, while also being confident and fun to be around. Ultimately, my clothes are made for the kind of woman who isn’t afraid to try something new and who relishes every new adventure.

How would you describe your own approach to fashion design?

For me, it’s all about creating something that will withstand the test of time and be marked as a classic – not in the sense that it’s in any way old fashioned, but more that it has an enduring appeal. To my mind, you should be able to dust something off a few seasons after you bought it and find that you still want to wear it, largely because it’s both memorable and unique.

bonita cheung

You’ve long been associated with the Hong Kong Fashion Designers’ Association…

I was initially approached to be one of the executive members. Later, when the chairman found I had a background in marketing, I was asked to focus more on that side of their activities. This led to me creating events that really showcased the work of the city’s fashion designers.

It was around that time that you set out to break records in association with the Danish Fashion Institute…

All that actually began with a conversation with Eva Kruse, the CEO of the Danish Fashion Institute (now the Global Fashion Agenda). Some years earlier, they held a very successful event – The World’s Greatest Catwalk – which had featured the longest runway ever seen at a fashion event. We decided to try and break that record, so we then had to find somewhere in Hong Kong that could accommodate the mammoth catwalk we had in mind. In the end, a 3.2km runway was created along the Victoria Harbour waterfront in Tsim Sha Tsui. Some 340 models took part and it took each of them 45 minutes to walk the full length of the catwalk, which saw us establish a new world record.

Last year, you were the Project Curator for Juxtaposed Fashion X Music, a major event in the city, which showcased over 150 different outfits from 75 local designers. What made you think the city’s fashion community needed to up its visibility?

Well, I think every city needs its own distinct character and fashion is a huge part of Hong Kong’s identity, not least because people here just love to style it up. While we are universally recognised as a shopper’s paradise, our local brands are largely under-exposed. On top of that, it’s far from easy for local designers to survive against all the international competition and the ever-rising rents. Having experienced all that for myself, I really wanted to help the up-and-coming generation of designers to get the kind of exposure and create the kind of noise necessary to overcome these very real challenges.

Where do you stand on the much debated diversity issues the fashion industry has had to contend with?

Well , we definitely need a greater commitment to diversity. To be brutally honest, 99 percent of models are still all drawn from the same demographic, which is a great shame. It’s really only when you have a more widely representative selection of models that you can truly showcase every design possibility. I want women – whether they are 155cm tall or 185cm, whether they weigh 100 pounds or 150 pounds – to know that they can look good in my designs. It also gives fashion an added element of reality – clothes aren’t meant to be costumes; they are meant to be worn by real people.

Thank you.

Interview by: Bailey Atkinson
Photos: Jack Law
Art Direction: San Wong
Venue: SICIS Hong Kong
Make-up: Margaret Wong
Wardrobe: Bonita Cheung
For the full article, please find the latest issue of Gafencu’s print magazine or the PDF version on the Gafencu app. Download the app from the Google Play Store or Apple App Store.