Dior has opened a number of pop-up shops to celebrate the arrival of its spring-summer 2017 ready-to-wear collection.
Pop-up shops will open across the world, in Paris, Los Angeles, Japan, Dubai, Seoul, Singapore, Beijing, Shanghai and, of course, Hong Kong.
The special store animation at the Landmark Flagship Boutique presents a beautiful, serene setting for customers to enjoy Maria Grazia Chiuri’s first collection for the fashion house.
Showcasing ready-to-wear as well as accessories, the dedicated area features curated outfits alongside carefully picked handbags shoes and a specially conceived in-store animation.
Some of Chiuri’s outfits are inspired by fencing uniforms, and feature embroidered tulle dresses, Bar suits and t-shirts.
Dior hosted a star-studded cocktail party at its flagship boutique to launch the collection.