Blancpain hosts eco-minded Ocean Commitment Pop-up Exhibition

On the 65th anniversary of the launch of its iconic Fifty Fathoms dive watch, haute horology brand Blancpain hosted a special Ocean Commitment Pop-up Exhibition in Central recently.

The week-long showcase allowed watch enthusiasts an intimate look at Blancpain’s historic relationship with all things nautical, while also spotlighting its continued dedication to marine exploration and conservation.

The Ocean Commitment Pop-up also afforded attendees a first-hand look at the evolution of its Fifty Fathoms dive watch from its inception in 1953 to the latest 2018 collection. The event also marked the unveiling of an all-new BOC III version, limited to just 250 pieces worldwide.

To underscore its commitment to conservation, 1,000 Euros from every piece sold will funnelled directly into marine exploration and protection projects.

Blancpain hosts ocean commitment pop-up exhibition in Hong Kong

To celebrate the 65th anniversary of the launch of Fifty Fathoms, the world’s first modern diving watch, Blancpain is hosting a watch pop-up exhibition at Pacific House, Central, from 28 June to 6 July 2018.

Blancpain

The exhibition not only celebrates Blancpain’s rich heritage, but also showcases its commitment to preserve the underwater world. On display is a choicest selection of Fifty Fathoms watches – vintages ones from 1953 to more recent pieces from 2018 – along with a preview of the new limited-edition BOC III.

The exhibition also features photographs captured by underwater photographers, among them, Laurent Ballesta, marine scientist and winner of Wildlife Photographer of the Year 2017 (Earth’s Environments category).

Blancpain

To commemorate the occasion, Blancpain hosted an exclusive cocktail reception attended by most of Hong Kong’s elite, including celebrities like Sing Lam, Adrian Wong, Bruce Tong, Derek Wong and Derek Lam, and athletes like Kent Cheung, Tsui Chi Ho and Chris Cheng.

Blancpain Ocean Commitment Exhibition
Dates: 28-30 June 2018 (10 am to 6pm); 1-6 July 2018 (10 am to 9pm)
Venue: G/F, Pacific House, 20 Queen’s Road, Central
Admission: Complimentary
Website: https://www.blancpain-popup-hk.com/
 Enquiry: +852 25189800

Text: Suchetana Mukhopadhyay