New Tudor campaign reveals the #BornToDare spirit of the new Black Bay P01

Keeping up with the #BornToDare spirit of luxury Swiss watchmaker Tudor, the recent video released by the watch brand shows professional snowboarder Kjersti Buaas teaching David Beckham to snowboard on the Alps. They both reach the peak of a slope covered in fresh snow.

In regard to the experience, Beckham, who is the ambassador of the Swiss watch label said, “It’s a great thing to be behind, and try and learn from a world-class athlete. It’s been an incredible experience and I want to do more. What do we do next? I don’t know. It’s like we say, born to dare.”

While they both enjoy their snowboarding session, the former football player is seen sporting the Black Bay P01. This watch promises high performance with silicon balance-spring and a 70-hour power reserve. The four-time Olympian is seen wearing the Black Bay with burgundy bezel and a matching fabric strap. This watch with a vintage design highlights the efforts put into creating and perfecting the ideal watch for divers over more than six decades.

Tudor’s slogan #BornToDare emphasises on the brand’s legacy of manufacturing watches that can withstand extreme conditions to suit individuals who enjoy taking part in adventures. In a video produced earlier this year by the haute horology house, Beckham can be seen free-diving underwater.

Show Time: David Beckham debuts new TUDOR Glamour Double Date

On Wednesday, an air of eager anticipation was apparent at an exclusive gathering at The Murray, Hong Kong. The excitement proved well-founded when – under a barrage of camera flashes – legendary footballer David Beckham entered the room. The occasion not only marked his Asian debut as the TUDOR #BornToDare brand ambassador, but also the global launch of the stunning new Glamour Double Date timepiece.

Spiffily suited up and proudly sporting the all-new TUDOR watch, Beckham shared some personal insights into his love for Hong Kong, the roots of his haute horological passion, as well as admiration for the renowned Swiss watchmaker with the VIP guests in attendance. He also regaled the audience with tales of his own #BornToDare spirit, including anecdotes on his motorbiking adventures.

As part of the TUDOR Glamour line, the new Glamour Double Date worn by Beckham exemplifies the high-end marque’s heightened sense of style and elegance, as well as its dedication to preserving the art of fine watchmaking. Taking the collection to new heights, it boasts a specially-developed Manufacture Calibre MT5641 movement – visible through the transparent sapphire crystal caseback – as well as the iconic large Double Date indicator at 12 o’clock.

Robust, waterproof and built for precision, the Glamour Double Date doesn’t skimp on the more aesthetic elements either. A bold double bezel design sharply focuses any attention directly to its chic, multi-textured fascia. Enhancing its appeal further still are the diamond-studded hour markers and the small seconds dial at 6 o’clock. Available in silver, black, champagne or opaline white, this TUDOR watch is sure to appeal to any consummate gentleman with a #BornToDare spirit.

David Beckham teams up with Kent & Curwen

Founded on Savile Row in 1926 by Eric Kent and Dorothy Curwen, Kent & Curwen started out supplying neck ties to universities in Oxford and Cambridge, the finest clubs in London, the country’s best schools and all of the British regiments throught the Empire.

In 1932, Kent & Curwen purchased a knitwear factory in London to create the first-ever cricket sweaters, a style that would establish their reputation around the world.

To continue the legacy of Kent & Curwen into the 21st century, the brand has teamed up with David Beckham to rework the classic hallmarks of British sporting pastimes into everyday life.

Celebrated for his style as much as his achievements on the football pitch, Beckham has collaborated with Creative Director Daniel Kearns to design a wardrobe made up of masculine pieces that are both accessible and stay true to British style.

Kent & Curwen’s classics – college stripes, cricket knits, rugby shirts – are reborn with a modern-day aesthetic.

Rugby shirts and T-shirts have a lived-in look, with the edges carefully worn. Original mother-of-pearl buttons show an eye for detail, along with subtle touches like regatta stripes under the collars and lapels.

The distinctive three lions emblem has been reimagined and appears on patches on T-shirts and rugby shirts. The rose, for centuries the national flower of England, is embroidered on the bottom hem of T-shirts, as well as appearing on the chest of stonewashed sweatshirts. And the cricket sweater has been updated in navy and ecru and is slightly oversized.

The new collection is available now.

Goldenball

Kent & Curwen, one of the UK’s most illustrious apparel brands, chose the Hong Kong Club – one of the city’s most exclusive and long-established venues – to celebrate its 90^th anniversary. The event was hosted by Dr Victor Fung – chairman of the Trinity Group, K&C’s parent company – and Sabrina Fung, his daughter. Attendees were also treated to a speech highlighting the importance of partnership and teamwork by David Beckham, the international sports, fashion, style icon and newly-appointed K&C brand ambassador.

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Goldenball

Kent & Curwen, one of the UK’s most illustrious apparel brands, chose the Hong Kong Club – one of the city’s most exclusive and long-established venues – to celebrate its 90th anniversary.