Eight books every entrepreneur must read

Becoming an entrepreneur is a matter of experience and education. With so many books to look forward to, here are the top ones which every self-starter should have on their radar this year. Scroll below for the season’s freshest reads:

Can’t Hurt Me: Master your mind and defy the odds
by David Goggins 

8 books every entrepreneur must read gafencu can't hurt me david goggins

What is a strong leader and a serial entrepreneur without the mental fortitude to carry any and every challenge through the other end of a seemingly impossible obstacle? In Can’t Hurt Me, former American Navy SEAL and Air Force Tactical Air Control officer David Goggins inspires his readers to wake up and realise their potential. Sharing his brutally honest experiences through abuse, trauma and racism, he offers his readers a refreshing albeit tough reality-check.


Good to Great: Why Some Companies Make the Leap… and Others Don’t
by Jim Collins

8 books every entrepreneur must read gafencu good to great jim collins

On average, about 20% of businesses fail within their first year. How exactly do companies survive and thrive? Business management researcher and author Jim Collins emphasizes on the common mistakes every entrepreneur makes and the keys to success for companies. A #1 bestseller, selling over four million copies beyond the business category.


Thinking, Fast and Slow
by Daniel Kahneman

8 books every entrepreneur must read gafencu thinking fast and slow daniel kahneman daniel kahneman

To understand how we think and act, we must first understand how our minds are wired to process information. Nobel Prize-winning author in Economics and psychologist Daniel Kahneman takes readers on a tour of their own minds. Distinguishing between our logical and emotional processes and digging into our cognitive biases – this one is an incredibly insightful book that guides us in understanding our thinking and behavior. 

The Lean Startup Book: 
by Eric Ries

8 books every entrepreneur must read gafencu the lean startup eric ries

A toolkit for modern-day the entrepreneur, American entrepreneur, blogger, and author Eric Ries bases his own experiences as a start up advisor, employee and founder to provide business-owners a how-to guide on utilizing innovation to develop ideas that stick and strategies for companies to turn radically successful. 

Also Read: Five new hot reads to pick up this year

David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
by Malcom Gladwell

8 books every entrepreneur must read gafencu david and goliath macolm gladwell

With a brilliant narrative by the master storyteller and journalist Malcom Gladwell, the book spotlights the often overlooked success stories of the underdogs. What would commonly be categorised by society as a disadvantage could turn out to be one’s greatest strength and trait… Whether it is a physical or learning disability, the collection of theories and research-based evidence spells inspiration in the most illuminating way. 

This is Marketing: You Can’t Be Seen Until You Learn To See Book
by Seth Godin

8 books every entrepreneur must read gafencu this is marketing seth godin

From the author of Purple Cow, Tribes and The Dip, popular American business writer, Seth Godin, has put out yet another eye-opening guideline on the precarious world of marketing. Offering an all-in-one timeless package of marketing wisdom in one book, This is Marketing dives into the core of how successful marketing strategies work and answer your long unanswered questions on how to drive good marketing into great results. 



Made to Stick: Why Some Ideas Survive and Others Die
by Chip and Dan Heath

8 books every entrepreneur must read gafencu made to stick chip heath and dan heath

Remember the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers? We do. Like the best of PR tactics, impactful presentations and sensational social media content, this book, authored by brothers Chip (organizational behavior professor) and Dan Heath (motivational speaker) offers readers a light and fun read on how and why important ideas stick using theories such as the human scale principle, the Velcro Theory of Memory, and the use of  curiosity gaps in their examples. 


Dare to Lead: Brave Work. Tough Conversations
by Brené Brown

8 books every entrepreneur must read gafencu dare to lead berne brown

Whoever says motivation is overrated has not seen a Brené Brown TedTalk. In Dare to Lead, the #1 New York Times bestselling author uncovers what it means to step up and be present among leaders, change makers and cultural creators. What is it that drives our ideas and how to overcome our own self-perceived shortcomings to put those million-dollar ideas into practice. 

Also Read: Seven must-read books about Hong Kong

Five hot reads to pick up for International Literacy Day

The International Literacy Day which falls on September 8th, is a global occasion to celebrate and encourage the development of a more literate society. In the spirit of this novel-friendly UNESCO- marked occasion, Gafencu has shortlisted five riveting and thought-provoking bestsellers worth a read. From a dystopian, sci-fi novel that will change the way you see the world of artificial intelligence to an eye-opening exploration into the multinational conglomerate Amazon, let our list dictate the must-reads of the season.

gafencu picks international literacy day book reads_klara and the sun by kazuo ishiguro

Klara and the Sun by Kazuo Ishiguro
Acclaimed Nobel Prize-winning author Kazuo Ishiguro puts out another compelling fiction that takes readers on a journey through a futuristic dystopian sci-fi story of love, loneliness and how artificial intelligence weaves into the future of human beings. Following humanoid Klara, an artificial friend to 14-year-old Josie, Ishiguro’s novel touches on themes of life with AI, obsolescence and more — changing the way readers view the tech-driven world they live in today.

gafencu picks international literacy day book reads_educated by tara westover

Educated by Tara Westover
A riveting no.1 New York Times, Wall Street Journal and Boston Globe Bestseller that recounts the harrowing memoir of the author Tara Westover’s upbringing in a survivalist family in rural Idaho, United States. Here, it is where Westover takes her readers through the extremities of her childhood, from working in her father’s junkyard from a young age to never having entered a classroom until the age of 17 to her eventually breaking away from the teachings and ideals of her father to pursue a formal education and PhD. Yet throughout the book, her voice reveals emotions deeply rooted in loyalty, guilt, shame and love.

Also Read: Ten hottest books to pick up this season

gafencu picks international literacy day book reads_poet warrior by joy harjo

Poet Warrior: A Memoir by Joy Harjo
An inspiring journey through adversity, abuse and loss, Poet Warriors is a memoir presented in the form of a vivid lyrical body of poetry and prose that recounts Joy Harjo’s, the 3-term Native American Poet Laurete, life with her Creek Nation family; the hardships that shaped her literary path and the triumphant recognition of her “poet-warrior” journey as she, throughout the retelling of her trailblazing life, calls for love and justice for all.

gafencu picks international literacy day book reads_everything and less by mark mcgurl

Everything and Less: The Novel in the Age of Amazon by Mark McGurl
Amazon has transformed the way people consume the world. The online store that has virtually everything you need also dictates everything you read, as literary critic and author Mark McGurl explains. In this provocative literary history, McGurl delineates just how Amazon’s distribution model and algorithm has dissolution the boundaries of the fiction genre, dictating what and why we read fiction.

gafencu picks international literacy day book reads_palmares by gayl jones

Palmares by Gayl Jones
Stirring your sights onto alternative narrations of western culture, ne of the most anticipated American literature this fall is a compelling novel that follows Almeyda, a slave girl, set in 17th-century colonial Brazil as she braves through slavery and liberation to find her husband. This heroic mythology and magical rendering of a black slave girl marks the  first (out of 5 book) new works by a major voice in American literature in over 20 years, Gayl Jones, who has been described as one of the greatest literary writers of the 20th century. 

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